Retail & consumer goods

Retail

Promotions priced right, outlets executing to plan, and trade spend paid against evidence — checked every cycle, across every store and channel.

Talk to us Use cases

What we change

Execution you can see — and act on.

Margin protection

Pricing and promotion errors caught before print, not after the complaint.

Revenue in the channel

Outlets that drift from their agreement found every cycle, and brought back.

Accountable trade spend

Bonuses and funded equipment paid against evidence, not the calendar.

Use cases

Your most critical workflows.

Leaflet & promotion price checksEvery price, pack size, unit price and discount recomputed before print.→ Outlet execution & visit planningEvery outlet checked against its own agreement; field teams sent where it pays.→ Trade spend & funded assetsActivations and equipment verified before the next payment.→ Catalogue proofingSeasonal catalogues checked against the master price list, page by page.→ Customer-service repliesA researched draft on every ticket — your team reviews and sends.→

A leaflet page checked tile by tile, with one unit price flagged against its pack size

A leaflet page checked tile by tile. The flagged unit price was calculated for a different pack size.

In operation

Running in our clients' operations today.

Grocery retailEvery leaflet price checked before print.

The marketing team sends each proof and its price table; errors come back with a crop of the tile, to the studio or the category team.

E-commerceA researched reply on every support ticket.

Order looked up, procedures applied, draft ready as an internal note — usually within a minute. The team sends.

Why Routario

Retail runs on thousands of small promises — prices, listings, placements. We check that each one is kept, and put the exceptions in front of the person who can fix them.

Starts from what you already produce

Leaflet proofs, price tables, outlet lists, photos and e-mails. No new system for your teams to learn.

Decisions stay with your people

Category, trade-marketing and area managers decide every correction, hold or payment.

One platform across the operation

Promotions, outlets, suppliers and service on one foundation — each new use case starts faster.

Start with the promise that costs you most when it's broken.

Tell us where you'd start. We'll come back with a first step and what it would take.

Talk to us

Where does your channel leak value?

Tell us how you sell — leaflets, outlets, trade spend, e-commerce — and where you'd start.

We reply within one business day, usually with two or three questions and a suggestion for the first step.

Thanks — we have it.

We'll get back to you within one business day with how we'd approach it and what we'd need to start.